Case Study

Scaling innovation: LulAI’s strategic growth with project-based internships.

Roberto Mena, Founder and CEO of LulAI, a rising Toronto-based startup providing AI-powered chatbot agents for the retail industry, faced the challenge of scaling his business while refining the core product. Partnering with Riipen enabled LulAI to engage skilled interns who contributed to critical projects. This collaboration improved the company’s operational efficiency and product development cycle, highlighting Riipen as a catalyst for connecting businesses with innovative student talent.
January 27, 2025
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Roberto Mena, Founder and CEO of LulAI, a rising Toronto-based startup providing AI-powered chatbot agents for the retail industry, faced the challenge of scaling his business while refining the core product. Partnering with Riipen enabled LulAI to engage skilled interns who contributed to critical projects. This collaboration improved the company’s operational efficiency and product development cycle, highlighting Riipen as a catalyst for connecting businesses with innovative student talent.

The business need

  • Accelerate deep strategic market and product research to drive growth and competitiveness.
  • Manage the increasing demands of scaling operations with limited internal resources.
  • Access skilled talent without the complexities and overhead of traditional hiring.

Roberto recognized the need for a solution that would provide both flexibility and a steady stream of fresh, innovative ideas. He sought a platform that could seamlessly connect LulAI with top-tier talent from leading academic institutions across Canada.

This talent was critical to advancing LulAI’s research, refining its core products, and supporting the company’s ambitious plans for growth in the retail AI industry. By addressing these needs, Roberto aimed to ensure LulAI stayed on track to deliver impactful, cutting-edge solutions.

The Riipen solution

Roberto leveraged Riipen to bridge the gap between businesses and skilled students. LulAI posted a detailed project brief on the Riipen platform. The company connected with motivated students eager to gain practical experience. Projects were scoped to ensure students could deliver impactful results within defined timelines.

The business impact

Partnering with Riipen brought significant value to LulAI, both in measurable outcomes and long-term strategic growth:

  • Accelerated Product Refinement: Interns contributed to the entry strategy, chatbot functionality, and user experience. Their efforts streamlined the product development cycle, allowing LulAI to progress faster than anticipated.
  • Cost-Effective Talent Acquisition: Through Riipen, LulAI engaged skilled students without the overhead of traditional hiring processes. The value of savings from the assistance and consulting provided by the projects is estimated to be north of 10,000 CAD.
  • Innovation Through Collaboration: Students brought diverse perspectives and innovative solutions to complex challenges, driving creativity and efficiency within the team. This collaborative effort addressed immediate needs and set the stage for sustained growth.

By leveraging the Riipen platform, LulAI successfully achieved impactful results while fostering the next generation of talent, showcasing the power of strategic partnerships in accelerating business growth.

Roberto remarked, “Riipen has been a game-changer for us. It’s like having an extended team without the administrative burden. The students’ enthusiasm and skill level exceeded our expectations.”

Conclusion 

For businesses like LulAI, Riipen offers more than just access to interns; it’s a strategic partner in scaling operations and fostering innovation. By bridging academia and industry, Riipen empowers businesses to tackle challenges efficiently while nurturing the next generation of talent.

Looking to solve your business challenges while empowering students with practical experience? Explore how Riipen can connect you with talented learners who can make an impact.

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